Externally evaluating your innovation processes against those of key players and industry best practice can provide a clear indication of how best to plan and implement process improvements that will increase competitive edge.
By benchmarking how effectively your business processes enable innovation – at a technology, organisational, and operational level – Oakland can identify the essential criteria, characteristics and methodologies that will define optimum performance. It is then much easier to specify what functionality and features could be transferred into your own innovation process models to align performance with your business objectives.
External sources of intelligence include published reports, as well as insights gained from discussions with industry experts and external players. Oakland may construct a “straw man” innovation model that is then modified as the study progresses to generate a benchmark model that enables clients to identify opportunities that strengthen the efficacy of their internal innovation processes.
Recently, Oakland has exploited a rich source of intelligence by carrying out extensive internal interviewing within companies. The resulting insights may stand alone as a balanced reflection of company processes, or in some cases are combined with external viewpoints to develop an accurate benchmark.
